Legal

Cookie policy

1. Cookies and online advertising

Visiting the Starlite Occident website with your browser settings configured to accept cookies confirms that you wish to use the services, and implies consent to the use of the cookies and technologies described in the privacy notice.

2. Cookies and how we use them

Cookies work as alphanumeric identifiers that we send to your computer's hard drive through your web browser in order to recognise browsers and offer personalised services.

Specific uses:

• Keeping a record of products saved in the basket
• Carrying out diagnostic analysis to improve content, products and services
• Preventing fraudulent activities
• Improving security
• Identifying you when you register on the site
• Offering personalised content and advertising according to your interests
• Keeping a record of the preferences you have selected

2.1. First-party cookies

These are managed directly by Starlite Occident from this website. The data they generate is stored on our own servers and is not shared with third parties.

• sl_cookie_consent (browser local storage, kept until deleted): stores the choice you made in the cookie notice so we do not ask you again. Technical, necessary.
• NEXT_LOCALE: remembers the language you chose when switching between Spanish and English. Technical, necessary.
• sl_uid (13 months, renewed on each visit): first-party analytics. It contains a random identifier, with no personal data, that allows our measurement tool (Umami, hosted on our own servers in Spain) to recognise whether a browser has visited the site before and to measure visits, page views, time on site, buttons used and traffic sources. It is only set if you accept analytics cookies. This tool does not store your IP address and does not share information with third parties.
• sl_campaign (24 hours): stores the parameters of the campaign or advert you arrived from (for example utm_source) so that a possible purchase can be attributed to that campaign.
• rrpp_attr (24 hours): stores the code of the partner whose link or QR code you used to reach the website, so that a possible purchase can be attributed to them.

2.2. Third-party cookies

These come from partner entities such as social networks and external content. They are loaded through Google Tag Manager and only if you accept analytics or advertising cookies in the cookie notice.

Google Analytics

Generates an anonymous user ID to count visits, records the first and most recent visit, and calculates session duration, source and keywords. This tool does not obtain data on users' first names or surnames, nor their postal address. It collects information on pages visited, language, city assigned to the IP address, number of users, frequency of visits, browser and type of device.

Google Adwords Conversion

Developed by Google to increase conversions and reduce the cost per acquisition, analysing data to build predictive models of future performance.

Meta Pixel (Facebook and Instagram)

Allows us to measure the effectiveness of Starlite Occident adverts on Facebook and Instagram and to show personalised advertising to people who have visited the website. It is only activated if you accept advertising cookies.

Doubleclick Spotlight

DoubleClick uses cookies to improve advertising, targeting relevant adverts, improving campaign reports and avoiding repetition. DoubleClick cookies do not contain personally identifiable information.

3. Cookies and browser settings

Browsers allow you to configure cookie notifications or disable cookies entirely. If cookies are not allowed, some services may be unavailable and the experience may be less satisfactory. Please consult your browser's help section (Google Chrome, Mozilla Firefox, Internet Explorer, Safari, Safari for iOS or Chrome for Android) for further details.

4. Online advertising

Starlite Occident displays advertising based on the user's interests on its own and affiliated sites, generated from information on purchases, visits, interaction with tools and payment services.

Cookies, web beacons (also known as action tags or single-pixel gifs) and other technologies are used, which allow us to know which adverts you see and which ones you click on, in order to offer you more useful advertising.

We do not link your interaction on non-affiliated websites with your identity for the purposes of personalised advertising. We do not provide any personal information to advertisers or to third-party websites.

5. Advertising preferences

Options are offered to opt out of personalised advertising, after which you will continue without personalised adverts. Users may change their browser settings and consult the privacy page to set their preferences.